The thinking behind everything we do at OC, one pillar at a time.

Sleep, nutrition, exercise, environment and goal setting. The research and reasoning behind what happens in the club.

The difference between a goal and an identity, and why one actually sticks

The difference between a goal and an identity, and why one actually sticks

Chaz
Published on: 07/10/2026

"I want to lose weight" and "I'm someone who trains three times a week" sound similar. Behavioural research treats them as almost entirely different things.

goal settingidentity based habitspersonal training queenstowngym queenstownhabit change
Why goals fail, and the one shift that fixes it

Why goals fail, and the one shift that fixes it

Chaz
Published on: 08/07/2026

Motivation isn't the problem. Here's what decades of behavioural research say about why goals fail, and the simple planning shift that fixes it.

personal training goal setting Queenstowngoal setting Queenstown

OC Health Clubs

Whether you're looking to build strength, improve your fitness, increase your longevity or simply find a way to give back to your body and find some time for you, we have the perfect solution.

Central Shopping Centre Shop D1-01/19 Grant Road, Frankton, Queenstown 9300, New Zealand

Mon - Thu: 5:30 AM to 8:00 PM

Friday: 5:30 AM to 7:00 PM

Saturday: 8:00 AM to 12:00 PM

Sunday: 8:30 AM to 10:00 AM

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